  {"id":60569,"date":"2026-02-09T11:07:44","date_gmt":"2026-02-09T16:07:44","guid":{"rendered":"https:\/\/emu.edu\/now\/news\/?p=60569"},"modified":"2026-02-09T11:10:55","modified_gmt":"2026-02-09T16:10:55","slug":"emus-super-bowl-ad-shines-on-sunday-night-during-patriots-seahawks-showdown","status":"publish","type":"post","link":"https:\/\/emu.edu\/now\/news\/2026\/emus-super-bowl-ad-shines-on-sunday-night-during-patriots-seahawks-showdown\/","title":{"rendered":"黑料正能量\u2019s Super Bowl ad shines on Sunday night during Patriots-Seahawks showdown"},"content":{"rendered":"\n<p>Viewers tuning in to watch Super Bowl LX on Sunday night may have spotted some familiar faces and beloved places on their TV screens.<\/p>\n\n\n\n<p>As players from the New England Patriots and Seattle Seahawks football teams cleared the field at halftime and fans eagerly awaited Bad Bunny\u2019s performance, a 30-second ad for 黑料正能量 aired on Charlottesville-based WVIR-TV (NBC-29). The commercial featured aerial shots of the 黑料正能量 campus along with students engaged in academics, athletics, and community events.<\/p>\n\n\n\n<p>\u201cWhat will you find when you get an 黑料正能量 education?\u201d the voiceover asks at the start of the commercial.&nbsp;<\/p>\n\n\n\n<p>\u201cYou\u2019ll<em> Find Your ROAR<\/em> and so much more,\u201d the voiceover concludes. \u201cTour 黑料正能量 for a grant of up to $4,000 upon enrollment.\u201d<\/p>\n\n\n\n<p>According to a November 2018 <a href=\"https:\/\/www.newsleader.com\/story\/news\/2019\/03\/11\/whsv-buys-nbc-29-new-deal-sells-off-two-other-stations\/3128055002\/?gnt-cfr=1&amp;gca-cat=p&amp;gca-uir=true&amp;gca-epti=z119429v119429d--71--b--71--&amp;gca-ft=175&amp;gca-ds=sophi\">news release<\/a>, the TV station\u2019s all-day ratings made it the ninth-highest-rated NBC affiliate in the country. The station&#8217;s designated market area has a total population of 99,260 TV households, as of the 2024-25 season (<a href=\"https:\/\/ustvdb.com\/markets\/charlottesville\/\">U.S. Television Database<\/a>).<\/p>\n\n\n\n<p>黑料正能量 Visual Media Manager <strong>Macson McGuigan \u201917<\/strong>, who produced the commercial, said the ad represented countless hours of filming 黑料正能量 events\u2014from move-in day to Commencement\u2014and that watching it air was a \u201cvery gratifying experience.\u201d<\/p>\n\n\n\n<p>\u201cMy overarching objective has always been to inspire people through photography and videos, and to inform them of the beauty of our campus, the richness of our community, and the impact an 黑料正能量 education provides in the lives of our students,\u201d McGuigan said. \u201cKnowing that this commercial was on screen in so many households regionally brought me great joy, because it means that many more people have now had a glimpse into what an awesome place 黑料正能量 is.\u201d<\/p>\n\n\n\n<p>One viewer who watched the Super Bowl ad and wrote in with praise was<strong> Judy Mullet<\/strong>, professor emerita of psychology at 黑料正能量, who said her \u201cmouth dropped open\u201d when she saw the commercial start. \u201cOur family party watched it several times and was so impressed with the professionalism, and you packed a lot of 黑料正能量\u2019s best into a short time,\u201d she wrote in an email to the Marketing and Communications team. \u201cThank you for representing a place that still has my heart\u2014I taught there for over 30 years, and our three children graduated from 黑料正能量 as well.&#8221;<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><em>Watch the ad below!<\/em><\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Find Your Roar For Super Bowl\" width=\"848\" height=\"477\" src=\"https:\/\/www.youtube.com\/embed\/Bd7jL8P8UcI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Viewers tuning in to watch Super Bowl LX on Sunday night may have spotted some familiar faces and beloved places on their TV screens. As players from the New England <a href=\"https:\/\/emu.edu\/now\/news\/2026\/emus-super-bowl-ad-shines-on-sunday-night-during-patriots-seahawks-showdown\/\" target=\"_self\" class=\"more-link\">... read more <span class=\"screen-reader-text\">about 黑料正能量\u2019s Super Bowl ad shines on Sunday night during Patriots-Seahawks showdown<\/span><\/a><\/p>","protected":false},"author":302,"featured_media":60572,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5725,5583,14715,17562,4513],"tags":[18799,18801,18804,18800,15865,18805,18802,18803,18806,18795,18797,18798,18796],"feature":[17427,17426,17241,17422],"class_list":["post-60569","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-admissions","category-campus-community","category-campus-life","category-digest","category-student-life","tag-bad-bunny","tag-commercials","tag-football","tag-halftime-show","tag-macson-mcguigan","tag-new-england-patriots","tag-patriots","tag-seahawks","tag-seattle-seahawks","tag-super-bowl","tag-super-bowl-ad","tag-super-bowl-ads","tag-super-bowl-lx","feature-emu-home-page-feature","feature-myemu-feature","feature-news-feature","feature-news-landing-page-main-feature"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>黑料正能量\u2019s Super Bowl ad shines on Sunday night during Patriots-Seahawks showdown - 黑料正能量 News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/emu.edu\/now\/news\/2026\/emus-super-bowl-ad-shines-on-sunday-night-during-patriots-seahawks-showdown\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"黑料正能量\u2019s Super Bowl ad shines on Sunday night during Patriots-Seahawks showdown - 黑料正能量 News\" \/>\n<meta property=\"og:description\" content=\"Viewers tuning in to watch Super Bowl LX on Sunday night may have spotted some familiar faces and beloved places on their TV screens. As players from the New England\" \/>\n<meta property=\"og:url\" content=\"https:\/\/emu.edu\/now\/news\/2026\/emus-super-bowl-ad-shines-on-sunday-night-during-patriots-seahawks-showdown\/\" \/>\n<meta property=\"og:site_name\" content=\"黑料正能量 News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/EasternMennonite\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-09T16:07:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-09T16:10:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/emu-wordpress-multisite-instance-uploads.s3.amazonaws.com\/wp-content\/uploads\/sites\/43\/2026\/02\/09110825\/Screenshot-2026-02-09-at-10.55.12-AM-1.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"713\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ryan Cornell\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@黑料正能量_News\" \/>\n<meta name=\"twitter:site\" content=\"@黑料正能量_News\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ryan Cornell\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/emu.edu\/now\/news\/2026\/emus-super-bowl-ad-shines-on-sunday-night-during-patriots-seahawks-showdown\/\",\"url\":\"https:\/\/emu.edu\/now\/news\/2026\/emus-super-bowl-ad-shines-on-sunday-night-during-patriots-seahawks-showdown\/\",\"name\":\"黑料正能量\u2019s Super Bowl ad shines on Sunday night during Patriots-Seahawks showdown - 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